Ignition Studio

Printed from: http://www.ignition-studio.com/clients/pages/index.cfm?id=23
Date/Time: Fri, 10 Sep 2010 6:49:24 AM GMT-07:00



 

Riis Borg Construction

Riis Borg Construction

Riis Borg Construction is a Chicago-based construction company that specializes in the "unique build". Architects and other organizations in the greater-Chicago area seek Riis Borg because they can pull off the "Oh My Gosh's" and "How'd They Do That's"...the message that Ignition developed and is implementing through a variety of marketing mediums.

Branding Campaign

Success is measured at Riis Borg by the amount of "Oh My Gosh's" and the "How'd They Do That's". That's the message we hammered home through a variety of marketing channels designed towards architects and other regional organizations. Our efforts produced double-digit responses through a combination of direct mail, email blasts and regional ads tied together by a free gift promotion.

Website Design

We worked with the Riis Borg marketing team to design a site that matched some of their pre-existing sales and marketing tools. The result was a site that is easy to navigate and clearly communicates the types of projects Riis Borg is selected for.